Cellular World Congress, probably the most notable occasions within the yearly expertise commerce present calendar, was the first major conference casualty of the COVID-19 pandemic. And since COVID isn’t going away any time quickly, the GSMA has confirmed that it’s delayed Cellular World Congress 2021 from its traditional late February/early March date to June of subsequent 12 months.
For the second, Cellular World Congress is scheduled for June Twenty eighth-July 1st, in its traditional residence on the Fira de Barcelona occasion middle in Spain. The in-person present flooring, conferences, and press occasions will nonetheless happen, bolstered by digital streaming occasions.
The GSMA press launch solely hints on the risk that the occasion is perhaps moved as soon as once more, or cancelled, or transitioned to an all-virtual convention, as CES 2021 has done already. “The GSMA continues to work intently with the Host Metropolis Events, and the choice to alter the date of MWC21 Barcelona follows a interval of planning and session with all main stakeholders.”
A delay of some months is already an enormous blow to firms who had deliberate to point out off new cell gadgets in early 2021. As we’ve seen earlier than, the organizers of those occasions are hesitant to make any main choices till no options can be found. Barring a drastic flip of occasions for the higher, additional delays or transitioning to an online-only occasion seem to be particular potentialities.
Watching Cellular World Congress, CES, and E3 all go down like dominoes has pressured the tech world to face some bitter realities earlier than it might need in any other case. The expertise trade was already shifting to smaller, single-company occasions for main bulletins, making the large conferences much less related. It nonetheless stays to be seen if giant conferences will exist in any respect when the present disaster is resolved.
That might imply a reasonably large shift in the best way the tech world operates, and it could be an excellent greater shift for the business-to-business aspect. Smaller firms, with out the sources to placed on their very own occasions and stream out to the media, is perhaps positioned at much more of an obstacle with out the standard conferences and networking that occasions like MWC present.