Recently, Apple has been into loads of hassle for mandating In-app purchases. Keep in mind how Hey email was pressured so as to add in-app purchases proper earlier than WWDC 2020? Nicely, Hey e-mail will not be the one app that was pressured into IAP. Apple has allegedly arm-twisted ProtonMail into including in-app purchases.
One of many builders advised Congress that Apple had pressured it to monetize a free app. Curiously, Apple had accepted the app with out IAP for 2 years, however now the corporate is forcing the developer so as to add in-app purchases. That’s not all; Apple allegedly threatened the developer to take away the app and block updates after they despatched an e-mail to clients informing them of change.
The developer in nobody however Andy Yen, CEO of ProtonMail. He in contrast Apple’s strategies to that of a “Mafia.” Apple has allegedly pressured many app builders so as to add IAP. Most of them are conserving mum, fearing Apple’s retaliation. Apple not too long ago modified the App Retailer guideline that exempts “free apps appearing as a stand-alone companion to a paid web-based software.” Regardless of the brand new rule, Protonmail is frightened of eradicating its in-app purchases.
It’s value noting that ProtonMail is likely one of the founding members of the Coalition for App Fairness. Builders like Epic Video games, Spotify, Tile, and others are a part of the group. They rallied in opposition to Apple to protest its guidelines.
How is that this totally different from Epic Video games standoff?
Many builders are complaining of being bullied by Apple when implementing in-app purchases or every other App Retailer Tips. Nevertheless, this explicit occasion is totally different from Epic Games’ standoff. ProtonMail will not be providing a paid model of its app on the App Retailer. Solely the free model was accessible for obtain on the App Retailer. However, Epic Video games applied a direct payment method on Fortnite.
We didn’t supply a paid model within the App Retailer, it was free to obtain … it wasn’t like Epic the place you had an alternate fee possibility, you couldn’t pay in any respect.
Yen additionally mentions how they couldn’t replace their app even for safety causes. He claims Apple threatened to take away the app if the corporate delayed including IAP. Lastly, ProtonMail gave up and raised the value of its service by 26% to soak up App Retailer charges.